Why NFC Business Cards Are The Future Of Your Business
NFC business cards are the future, and they're starting to take off in a big way! After all, NFC (Near Field Communication) technology is used in many more fields. Business cards are no exception. A card comes into contact with an NFC device or app and voila! Information is exchanged so simply, quickly and easily!
NFC cards take advantage of this technology to facilitate professionals in many ways. Now they can easily provide their details, the map with their location and even a small portofolio with a sample of their work.
How NFC business cards work
NFC business cards are similar to traditional business cards, except they have an embedded NFC (near field communication) chip. This chip allows the card to be read by an NFC-enabled device such as a smartphone or tablet.
When the NFC card comes close to the NFC device, a variety of actions can be triggered.
For example, the card can open a website, add a contact to the address book, or launch a specific application. NFC business cards are a convenient way to share and transfer digital content with potential customers.
Transferring contact information is now easy without having to type everything manually. It essentially replaces the business card you would give to clients whose fate was unknown. Usually the card would be thrown away or lost without the customer even saving your phone.
What can I store on an NFC business card?
There are many different uses for NFC business cards. You can save:
- Your contact information, such as name, position in the organization, telephone numbers and e-mail
- Your website
- Your social media profiles
- Map with your location (embeddedGoogle Maps)
- The services you offer
- Your working hours
- Your payment accounts
- Multimedia, such as photos and videos (link to YouTube).
The last one is extremely useful (if you are a photographer for example) to always have a small portfolio of your work with you.
The benefits of business NFC cards
NFC-enabled business cards offer many advantages over traditional cards.
If you're looking for a way to make your business card stand out, NFC is a great option. NFC business cards are still in their infancy so it's pretty impressive at the moment so that alone is getting attention. It's also a great way to show that you're up to date on technology developments.
They are flexible
You can use them to store not only your contact information, but also links to your website, social media profiles, and more that we mentioned.
They are interactive
They may trigger certain actions on a smartphone, such as opening a map or adding a phone to contacts. This makes it easier for people to connect with you and learn more about your business.
They are environmentally friendly
NFC cards can be used multiple times. The plastic remains the same but the information it contains can be modified remotely via your computer.
They are economical
The initial cost may be higher than traditional cards, but because they can be reused as many times as you want, it saves you from reprinting costs.
You can change the details remotely
NFC cards are a great way to make sure customers and prospects always have your most up-to-date contact informationas you can instantly make any changes needed via your computer.
Your data is not lost
You'll probably agree that a traditional, printed business card is often misplaced or lost. But once your details have been transferred to the customer's device (smartphone), they remain there.
You can get creative
With NFC cards, the sky is the limit when it comes to creativity. From adding multimedia content to embedding interactive elements and links, there are endless possibilities for what you can do to make your card simply irresistible.
You win impressions
NFC business cards are impressive to say the least with all that they can include and will certainly not leave the customer indifferent. Especially if you work in the field of technology and marketing you will have another weapon to stand out. NFC cards show that you are tech savvy and always up to date with what's new.
Personalisation of information
Suppose you want to give different information to different groups of customers. With NFC cards you have this possibility. By offering personalised information you make customers feel unique. This makes it easier for them to connect with you.
You can collect data
With NFC cards, you have the ability to collect data about customer behavior and preferences. This data can be used to improve your marketing strategy and better target potential customers with relevant offers and messages.
Finally, NFC cards can be used as a lead generation tool. By including a call-to-action (CTA) on your card, such as "contact us for a free consultation," you can encourage potential customers to contact your company and become your customers right away.
The different types of NFC business cards
- NFC Die-Cut Business Cards: NFC business cards can be cut into various shapes and designs to really stand out from the crowd.
- NFC Folding Business Cards: NFC folding business cards are designed to be folded in half, which makes them more compact and easy to carry. They are also less likely to get damaged in the wallet or bag.
- Metallic NFC Business Cards: Metallic NFC business cards are made with metallic materials that give them a unique and original look and feel. These types of cards are often used by fairly large businesses or as high-end gifts to their customers.
- NFC Plastic Business Cards: These are the most widely used NFC cards. They usually just have a simple design with the business name or logo. NFC plastic business cards are made of durable PVC materials that resist wear and tear. They are also often used as membership cards or in rewards programs where durability is important.
NFC business cards are the big 'Game Changer' in business
NFC business cards are the next big bang in marketing and networking. If you're looking for a way to stand out from the competition, make an impression on your customers or potential customers, and if you want people to remember you, then an NFC business card is definitely worth investing in.
If you want to take your business to the next level, it's probably time to use your own i-card!